2022年12月22日

黄色类,在线ed-tech平台,提高了6美元Mn在一个首轮私募融资轮中由海拔资本与现有投资者的参与印度商,泰坦资本和支票。其他投资者包括Vidit Aatrey(联合创始人Meesho),阿塔尔(创始人Indifi),维韦卡南达Hallekere(联合创始人,反弹),Maninder Gulati(全球方案、欧)阿Sinha(首席运营官,欧),Dhruv《(CEO, PropTiger)和阿尔文谢霆锋(印尼国家主任,小米)。公司将使用资金用于改善产品体验(父母和孩子),开发更全面的内容,建立品牌知名度,招聘的领导角色在产品、技术和工程垂直,开车在500多个城市扩张在印度和国际市场。2020年11月,它提高了$ 1.5 Mn种子轮由印度商。成立于2020年6月通过古普塔和Arpit米塔尔,黄色类是印度最大的免费目的地课外和课外学习课程,合并乐趣和学习儿童3 - 12年的40岁以上年龄组,类别,如艺术、工艺、舞蹈、瑜伽、一般知识、逻辑推理等等。Anshul和Arpit推出了该公司的目标提高可访问性的各种课外课程崭露头角的年轻的学习者。平台的在线模式确保方便孩子们从他们的家园。这些类是由导师完成,包括有影响力的人,专业人士,甚至名人,在经过严格的选拔过程。每个类是同时参加了多达10000名儿童,AI的游戏化层通过交互式chatbot连同数字让他们参与活动,如民意调查和测验。自成立以来,已经有超过100万名儿童参与超过1.5亿分钟的学习和类(集体)。 Anshul Gupta and Arpit Mittal, Co-founders, Yellow Class, in a joint statement said, ”In the last 10 years, there has been an exponential rise in the time spent by children passively consuming online content—which is extremely harmful to their growth. Studies have shown that more than 100 million Indian kids below 13 years of age spend an average of 100 hours per month on YouTube and other similar platforms. Parents are actively looking for better, interactive alternatives that would be beneficial for their child’s cognitive growth. With Yellow Class, we are creating a new category in the ed-tech space. Easy to access, fun, interactive classes that kids love. Now children can spend their time in active learning and hone new skills. We aim to serve 10 million monthly active users on YellowClass platform in a year from now. We are actively looking for top talent who can lead the growth of YellowClass to serve this large market.” The extracurricular segment in India has grown steadily in recent years and is expected to reach a size of $5.8 Bn[1] in 2021. Today, this is a fragmented market mostly catered to by smaller localized players without any standardization in quality. Since most school curriculum and infrastructure do not focus enough on holistic child development, parents are keen on finding alternative and easily accessible options (preferably online) to encourage hobbies and other activities among their children. Traveling long distances for a class is a major inconvenience too and limits the options as parents need to manage their work/home lives and time. The long hours of commute also restrict the number of activities children can explore. Further, as screen time continues to rise among Gen-Z and Gen-Alpha children, parents are amenable to replacing the time spent on videos online with more productive and educational content. Yellow Class addresses these pain points of access to quality extracurricular education in various categories, through its superior online format, while remaining cost-effective and scalable. Through strong word of mouth, the company has grown 18X in the last six months and plans to work towards experimenting with new categories of extra/co-curricular classes, such as musical instruments and sports. They are also enhancing user value by offering classes in vernacular languages, driving social peer-to-peer engagement and ensuring deeper progress tracking to become the largest global early-learning community for children. Commenting on the funding, Deepak Gaur, Partner, Elevation Capital, said, “Given the increasing importance of holistic development, extracurricular learning represents one of the fastest-growing sectors in ed-tech. Yellow Class offers the widest range of extracurricular activities for children through live-streamed classes with a gamified AI layer that builds interactivity and engagement. Anshul and Arpit’s journey as they built and scaled the platform in a matter of six months is truly an inspiration.”