美国维珍移动

2022年8月13日

零|路透ET星期四更新34点,2010年8月5日路透社美国维珍移动一个Sprint Nextel和理查德·布兰森的维珍集团组建的合资公司,周三,筹集了4.125亿美元的首次公开发行(ipo)定价预期的低端。维珍媒体电话现收现付制的移动服务提供商,专注于青少年市场,出售了2750万股每股15美元,而预测范围15美元每股17美元,据一位知情人士透露。提供价格给了它一个初始市值约7.95亿美元。位于新泽西州沃伦,该公司表示,将在很大程度上用收益来偿还债务,Sprint Nextel和购买16.7%的利息,根据一份提交给美国证券交易委员会(sec)。维珍移动估计有大约15%的预付市场的份额在2006年和引用从扬基集团预测,预付费市场将增长约5300万人在2001年从2900万年的2006。截至6月30日,该公司拥有483万客户,与860万年相比,其最大的预付竞争对手,Tracfone,墨西哥美洲电信公司的一个单位。维珍移动市场以自有品牌产品但依靠Sprint的电脑网络携带其客户的电话。它说这让它自由的额外成本将资本注入操作物理网络。但如果维珍移动品牌的吸引力消失为新客户,或者如果它的目标受众的14 - 34岁证明变化无常的忠诚度,品牌随着时间的推移,它几乎没有其他可以依靠,一位分析师指出。,操作员有一连串的损失从2002年到2006年,可能是导致此次IPO定价在预测区间的低端。 "They have the brand, and that is about it," said Francis Gaskins, president of research firm IPOdesktop.com. Since it began operations in 2002, the company has racked up losses of more than $600 million. It posted its first net profit earlier this year, earning $26 million in the first six months of 2007, on revenue of about $667 million. "They have turned the corner of profitability," said Gaskins, but questioned if two quarters of profitability was enough to paint a longer-term trend. Under the terms of the IPO, about 44% of the company is being floated to new investors. Sprint Nextel will have a reduced stake of about 17.2% after the offering, and Branson's group about 35.7%. Underwriters, led by Lehman Brothers, Merrill Lynch and Bear Stearns, have the option to buy another 4.1 million shares to cover overallotments. Virgin Mobile USA's shares are expected to begin trading on the New York stock exchange on Thursday, under the stock symbol "VM." Related Securities