2023年4月24日

2023年4月11日,她化妆品属于形成品牌。银行Jefferies金融、Cerberus资本管理、FB中间控股公司和背心,已经完成了以6.9亿美元收购形式的品牌。银行的集体投资集团。(更新)悬崖莫斯科维茨,一个操作背心的合伙人加入了福马品牌首席执行官。莫斯科维茨将超过20年的零售行业的领导经验,曾担任户外的声音和管理InterLuxe控股的首席执行官。之前报道的全球化妆品行业2023年1月,福马品牌根据破产法第十一章提出破产保护申请,进入了一个投资集团最终资产购买协议。公司承诺在债务人持有资产融资约3300万美元的投资集团,根据零售潜水。当时,福马品牌也宣布将关闭所有的美国商店。Jefferies财务有限责任公司总裁托马斯·布雷迪说,“代表整个投资集团,我们很高兴完成收购形式的品牌,使公司的财务实力前进。用一个新的资本结构,包括额外的流动性和减少债务,福马品牌有望恢复增长和增加盈利能力,同时继续为全球消费者提供深思熟虑选择美容产品。” Simon Cowell, president of Forma Brands, said, "This marks the start of an exciting new chapter for Forma Brands. With new capital and the support of our Investor Group, we are moving forward with the resources necessary to support the execution of our new long-term growth strategy focused largely on our global wholesale and e-commerce operations. We are excited about the opportunities ahead for Forma Brands and our multi-category portfolio of innovative beauty brands." Moskowitz said, "I am pleased to join Forma Brands as CEO. All of us at &vest are excited about this new partnership, and we look forward to helping to return Forma Brands to growth. The Company benefits from an innovative brand and marketing strategy, a strong portfolio—including Morphe, Morphe 2 and Born Dreamer—and an exceptional network of global creators, influencers, affiliate partners and retail partners. We see compelling opportunities to drive growth in the business, including new products, geographies and channel and distribution partners—all of which we are going to pursue." Interesting Stories