2023年5月4日

澳大利亚AI fintech丰富的数据有限公司使它在纽约澳大利亚AI fintech丰富的数据有限公司使它在纽约丰富的数据公司(RDC)是一个快节奏的澳大利亚AI fintech跟踪在美国市场。2022年,悉尼人工智能(AI)启动参加了澳大利亚的纽约Fintech停机坪。两项目交付的接触和市场洞察力。RDC的联合创始人和首席客户官戈登•坎贝尔说,他的经验表明,小型澳大利亚fintechs可以找到一种方法为大型、复杂和竞争激烈的美国市场。一年之后,他相信迫在眉睫,快速增长。“纽约的程序是一个真正的令人惊异的事物,”他说。“澳大利亚使馆帮助你让无与伦比的连接。我从美国回来知道我们的掉期交易策略是可行的。我们预计我们将关闭数百万美元交易在未来几个月。“人工智能开发的新南威尔士州创建fintech IP成立于2016年,RDC设计了一个信用评估引擎,使用人工智能来帮助银行了解他们客户的借款需求。 What makes RDC different is its focus on lending to businesses. With RDC technology on board, banks can expedite lending requests from small businesses, while better managing risk. RDC has worked closely with the University of New South Wales, and University of Technology Sydney to develop its AI platform. Today, the company executes all its design, and research and development (R&D) in Sydney. The company has around 60 employees, with 13 working overseas in Singapore and the US. Fintech ambitions in North America In 2022, RDC wanted to expand in the US. “There are about 4,000 operational banks in the United States, so the opportunity is tremendous,” said Campbell. “Although we’re a small Australian AI fintech, we have a big commercial advantage. We have very few direct competitors. Analysing credit worthiness for businesses is far more complex than analysing credit worthiness for individuals. That’s where our AI-powered platform works – it can cope with far more variables.” Campbell’s challenge, however, was time and money. Learning how to crack the US market was a daunting prospect. RDC needed a viable market-entry strategy without the huge investment of employing someone permanently in the US. Fintech and Austrade open doors in New York In May 2022, RDC joined Austrade’s New York Fintech Landing Pad program, which included a presence at the Fintech Nexus Conference in New York. Austrade New York works with a US-based accelerator called WEVE Acceleration to help deliver the program. This meant RDC gained practical help from a New York specialist that focuses on helping overseas startups. Campbell says the results were amazing. “We met mentors and advisers during the market entry program,” Campbell said. “We were able to talk to a number of the top 150 banks in our target market. We validated our market entry model and the assumptions behind it. “We were also able to ask lots of legal and structural questions – and get answers to practical issues. There were a range of valuable workshops including with lawyers, software pricing experts and industry salespeople. “This means we understood the challenges of entering the US market. We validated that the business opportunity we had identified in Australia was directly translatable to the US market.” Perfect pitch One great benefit of the program was learning how to tailor their pitch to a US audience given the differences in pitching style and doing business. The program worked on a commercial level. RDC made the vital contacts it needed. The company now has a resale partner in the United States and is confident of rapid growth. “We have a very active sales pipeline in the US,” Campbell said. “In 2 to 3 years we will have more employees in the US than in Australia. Austrade advisers have been very supportive the whole way through. I’ve been surprised how a small organisation like ours can get such support overseas.” Join our Newsletter: