2023年4月21日

苹果CEO投资....淋浴喷头When Tim Cook isn't thinking about iPhones and the Apple Watch, he's apparently thinking about shower heads. Apple's CEO has used a small portion of his millions to make a rare investment in a startup called Nebia(opens in a new tab) , which is building a modern shower with the goal of improving the experience of taking a shower and, more importantly, reducing the amount of water needed by 70%. The jargon-filled pitch for Nebia's shower head, per its website: "Our H2MICRO technology atomizes water into millions of droplets to create 10 times more surface area than a regular shower. More water comes in contact with your body leaving your skin feeling clean and hydrated." "We decided to start with the shower because it is, in the house, among the biggest users of water and, more importantly, it is peoples' personal alone time with water," Winter says. "If we can cause a change there through a better experience, then we can really do something powerful." The idea is that the microdroplets of water feel luxurious -- somewhere between a steam room and a shower, according to the creators -- which makes it a more appealing water-saving option than showerheads that slow water flow to a trickle. The Nebia, instead, "blasts a steamy mist with the force of a miniaturized jet engine," according to one review(opens in a new tab) by a naked journalist. A spokesperson for Apple told(opens in a new tab) The New York Times that Cook's backing was a personal investment, not tied to Apple itself. Philip Winter, Nebia's cofounder and CEO, repeatedly declined to provide details on Cook's involvement at this point. In an interview with Mashable, Winter said simply that Cook offers "very thoughtful feedback on the product and on building a long-term company." The Schmidt Family Foundation, a charitable organization founded by Google's former CEO and current executive chairman Eric Schmidt, also invested an undisclosed amount in the startup.