MarCum技术

2022年12月12日

现在注册技术已经得到很多更复杂的在过去的几年里,但某些会计领导人似乎没有得到这份备忘录。许多年前,技术的会计是一个人去一个办公室商店,买了一个项目从架子上。但当问题变得更加复杂,因此也使用的程序来解决这些问题,今天,大多数的技术部署不仅需要一个干净的安装,但持续的支持和维护。然而,一些会计领导人严重低估了这项任务的范围,损害公司的利益。“你不去买一块技术和安装它,它可以解决你所有的问题,”韦斯利·哈特曼说,技术主管Kirsch科恩&桥以及自动化解决方案提供商自动机的创始人。“真正的新技术的实现,如果有的话,一样重要的尽职调查,选择正确的技术。“哈特曼说,最终,人们采用技术用更少的时间做更多的事。当人们找到一个解决方案时,他们需要考虑净节省时间和格罗斯:软件可以简化这一过程的一部分,如果不实施和维护它只会增加更多的复杂性作为一个整体,需要更多的时间来解决比如果他们从来没有购买过的解决方案。“我们需要实现技术,节省时间而不是增加更多的复杂性。通常的实现确实节省了时间。 … Implementing these technologies and giving it to staff members also really empowers the staff, which helps retention. They've got something they can call their own, which they implemented from the beginning," he said. Peter Scavuzzo, chief information officer at Top 25 Firm Marcum and the CEO of Marcum Technologies, attributed this to a mindset issue. There are accounting leaders, he said, who think they can just go to the store and buy artificial intelligence, machine learning or dashboards off the shelf as if it were a Quicken CD. These leaders get burned when they realize it's not just like flipping a switch. "I think leadership has to tune into a different frequency than it has in the past, and needs a mindset that they have to be thinking differently about this technology and what it takes to unlock the value of its potential. It needs new IT professionals who think more along the lines of solving the complex problems these technologies can solve. I think the off-the-shelf mentality [doesn't work]. You can't just open up a box and install the software and have it work," he said. Brian Tankersley, director of strategic relationships with K2 Enterprises, raised cloud technology as an example. He noted that just because something is in the cloud does not necessarily mean it is better, and even if it is the case, it does not necessarily mean it is better for the specific situation for which one is seeking out cloud connection. Unlocking the true value of cloud computing, according to Tankersley, requires the relatively low-tech task of thinking about a firm's workflow and how it would be affected by a move to the cloud. "A lot of firms and people don't contemplate the workflow in the new application — they think they'll just keep their processes exactly the same, plug in this new app and suddenly everything is rainbows and unicorns. That's just not the case," he said. "You'll have to revise your process. I think generally we spend less time on process than we should … . A lot of firms don't do that because equity partners want to be able to call the shots. They should call the shots as a group, but if they try to do this individually they end up with a splintered set of things that's no good for anyone." This, he said, is a consequence of people focusing more on the tool than the business problem the tool is meant to address. Technology will not solve a broken workflow or a disjointed management structure, and it is foolish to think it would. Tankersley said that, overall, people need to have a more realistic view of what these solutions can offer firms. "I think we have to have realistic expectations of [this] technology. It will not read our minds, it will not cure cancer, it will not make us more attractive. It is a tool and we have to use it like a tool," he said. This story is part of the second season of the Accounting Today series called "The Frontier," where we explore the cutting edge of accounting technology through conversations with thought leaders across the country, who will share with us their observations, hopes, concerns and even a few predictions here and there.