2022年11月22日

Betafi,一个统一的用户研究平台,提出了130万美元的种子计划资金由共同基金,企业家首先,和泰坦资本参与Nir Eyal和创始人Razorpay等领先企业,松实验室,Snapdeal, Livspace等等。“我超级兴奋支持Betafi简化用户研究伟大的产品构建坚实的客户洞察,“Nir Eyal说,这本书的畅销书作家“钩”,全球著名的思想领袖。当世界可能搬到敏捷,快节奏的发展,用户研究仍然是一个手册,耗时的、艰巨的过程。因此,80%的新产品不经过早期测试导致昂贵的返工。这的兴趣创始人,Arjun Arora,伊桑Sherbondy。两人遇到类似的挑战在他们以前的工作场所——新加坡电信和条纹。Betafi重新定义用户体验研究景观通过帮助产品团队轻松地进行用户访谈和可用性测试来验证他们的想法,设计,测试软件和网站。平台无缝集成了领先的产品设计和协作工具(例如缩放、米罗、Figma和Adobe XD),使其更容易合作和建立产品开发过程的反馈循环。“用户研究仍然是一个手动过程,涉及到大量的物流。我们想要忙碌工作的过程,所以你专注于真正重要的是什么——揭露的见解。 Ultimately, we really want UX research to be as ubiquitous as software testing is today,” said Arjun Arora, CEO, and co-founder, Betafi. Betafi saves users up to 30% of total research time and effort, allowing them to focus on extracting meaningful insights to build incredible products. Betafi is making research accessible to everyone from seasoned UX researchers and designers to product managers and founders. It expedites and enriches the process with an underlying principle to build the right product from the start and avoid costly engineering and reiteration work later. Shubham Gupta, Partner at Together Fund which is the lead investor in this round said, “We are entering a unique phase where not only are Indian founders building world-class products, but they are doing it faster. But to build a strong product, customer feedback is imperative. Betafi is the bridge that helps founders get from idea to MVP and MVP to PMF. Arjun and Ethan are entrepreneurs who have the drive and imagination to build large complex solutions. Together is very excited to back Betafi and watch it empower founders across the world.” Betafi was co-created with customers and launched on Product Hunt in September. Since then, usage of the platform has increased by 50% month-on-month, and users have done over 1,500 hours of feedback calls.