2022年1月29日,

SRAM获得自行车电脑公司锤头来构建未来的连接自行车乔迪Lippe-McGraw乔迪Lippe-McGraw被淤泥架验证的编辑团队SRAM获得自行车电脑公司锤头来构建未来的连接自行车乔迪Lippe-McGraw乔迪Lippe-McGraw被淤泥架验证的编辑团队体育世界不断变化的技术能力的时候。从环可以跟踪你的生物识别技术的鞋子,让你感觉好像你运行在空气中,体育不断开拓创新的可能。自行车平流层,最近收购指向未来自行车的功能。[…]/分享发表于1月29日,2022年,体育世界是不断变化的技术能力的时候。从环可以跟踪你的生物识别技术的鞋子,让你感觉好像你运行在空气中,体育不断开拓创新的可能。自行车平流层,最近收购指向未来自行车的功能。SRAM,一个世界上最大的自行车groupset制造商,宣布收购了锤头,这是快速增长的自行车电脑品牌,创造了卡鲁2 GPS电脑。他们一起努力构建最终的连接的自行车。“我们看到未来的计算机是一个关键组成部分的自行车,骑手的分析数据和控制自行车的关键元素。我们正在努力让这个更加无缝的像苹果CarPlay”彼得·摩根说,锤头的首席执行官和创始人之一。 This comes as COVID-19 brought about a dramatic increase in bicycle sales, with people looking for ways to exercise and get around. There was a reported 57% rise in cycling-related sales during the coronavirus pandemic. Bikes became the new “toilet paper” for a while as suppliers and manufacturers struggled to keep up with demand. As more and more people are riding bikes and cities increasingly become more bike-friendly, SRAM saw tremendous potential in Hammerhead. The company’s cycling GPS computer (the Karoo 2) hit the market in late 2020 and since has won numerous awards, achieved 7x revenue growth, and is on the handlebars of the world’s top athletes like Chris Froome . Eventually, the two companies are aiming to blend the technologies to create a seamlessly integrated bike. Again, think like a car’s dashboard on your handlebars. “More connected bike technology allows the rider to stay focused on the road ahead and to stay present without worrying about where to go, or needing to stop to make small mechanical adjustments,” said Morgan. “The bike computer will ultimately make all this possible.” Hammerhead already allows a rider to automatically turn on smart lights when they start a ride, view approaching cars on the screen via radar, and adjust or turn lights off mid-ride from the unit’s dashboard. Meanwhile, SRAM has a broad range of wireless AXS components that have expanded the range of bikes in road, mountain, triathlon, and gravel. Plus, they own several other cycling brands, including Zipp wheels and handlebars, RockShox suspension, TRUVATIV bars and cranks, TIME Sport pedals, and Quarq power technology. Now, cycling industry experts are speculating that the android-based bike computer company could make SRAM’s phone-based apps controllable from your handlebars like SRAM AXS electronic shifting adjustments or Flight Attendant . “The brand fit is seamless, and the same principles drive them as SRAM, which is innovation that improves the cycling experience,” SRAM CEO Ken Lousberg added. “We are excited at what the future holds.” The terms of the deal have not been disclosed. Still, Hammerhead will remain a stand-alone brand within the SRAM portfolio, allowing it to entirely focus on innovation and product to serve its customers without the complexities and distractions of fundraising in the VC space. Tags