2022年12月29日

Varo银行在我们的生活中是不可避免的机构。像技术的快速变化和变化影响所有业务领域,银行业也采用了新时代转换。大规模转换开始与传统银行与他们的应用程序和网站的数字化版本。逐步完成数字银行或neobanks打开门。尽管两家银行有积极的和消极的方面,今天的客户接受银行因为在他们的生活中扮演同样重要的角色。例如,如果客户需要缴纳水费,他们可以在几秒钟之内neobank应用在他们的智能手机。,如果他们需要贷款的家庭装修,他们喜欢去传统的银行,因为他们相信他们做复杂的事务。除了这些,许多因素区分两种类型的银行,在这两方面都有改进的余地。报告中描述是什么?1。 Analysis of each key category driver of neobanks and traditional banks that drive customers to choose one over another 2. Drill down into the 2 key aspects that gather high customer feedback 3. Drill down into key aspects that gathered high positive reviews 4. Analysis of top 5 aspects that gathered high positive reviews to neobanks and traditional banks 5. Analysis of top drivers that contribute to negative customer experience 6. Drill down into top aspects that gather increased negativity over time 7. Detailed insights into the priorities of banking customers in the USA Why consider buying this report? 1. Gain a better understanding of the customer experience preferences of the Banking industry in the USA 2. Be informed regarding the top category adoption drivers of neobanks and traditional banks in the USA 3. Understand the aspects that affect positive customer experience 4. Strategize marketing activities, entry into new markets, market expansion, and other business plans by understanding the factors that drive great customer experience. 5. Understand significant competitors' strengths and weaknesses and respond accordingly to benefit from the market Key growth factors of the banking industry Day by day, banking has become more easy even as teenagers transfer money to each other and split their bills in a single click. This digitization has accelerated the conventional banks to switch to online mode. At the same time, a group of banks that work virtually without physical presence begin to spread worldwide. Yes, it is a positive factor as anyone can do banking transactions anywhere without touching money. It made life even more manageable during the challenging time of the pandemic. A study revealed that there is a 34% growth in usage of online banking, and there is a 12% decline in banking from physical branches. Even though there is a decline in physical branches, a generation still likes to visit their nearest branch as they trust that mode of banking. And the new generation also goes to branches for complex banking transactions like mortgages and loans. Both banks should exist for customers. But they lack so many aspects customers expect. If both of them are aware of their strength and weakness and work around them, they can keep their customers stick to them for a long time. Key Topics Covered: Analysis of Category Drivers of Neobanks and Traditional Banks Importance of Convenience in Neobanks and Traditional Banks Significance of App Performance in Neobanks and Traditional Banks Top Aspects with High Positivity Increasing/Decreasing Trend of Positivity of Top Aspects Top Sub Aspects with High Positivity Customer Verbatim