2023年8月16日

政治报广告行业试图平息提出数据代理法规提案将允许加州居民使单个请求删除数据,多个公司。广告业施舍警告说,允许人们集体删除数据会损害政府的能力,以防止欺诈和防止医院提供服务。|珍妮凯恩/美联社照片链接复制广告行业已经开始竞选加州杀死一个法案,方便居民要求数据代理删除个人信息。在加州立法机关工作人告诉POLITICO多个议员收到打印出来归功于国家协会本周广告主题为“362加州会伤害某人的原因”和“负实际影响某人的加州362。“施舍警告说,允许人们集体删除数据会损害政府的能力,以防止欺诈和防止医院提供服务。这个人,他还收到了这些文件和匿名,因为他没有被授权讨论此事的记录,说至少一个议员周一在一封电子邮件中收到的文件。电子邮件来自一个代表埃培智集团,一家广告公司拥有代理处理的数据。这一信息与立法者试图建立一个会议,讨论该法案。电子邮件包含一个链接到一个行动呼吁网站题为“没有某人362”和安娜的数字版本的文档。运动没有归因注意的幕后推手是谁。但语言归因于安娜在电子邮件和文档,都是通过政治报,和网页几乎是相同的。 The ANA, which includes Amazon, Google and Meta, did not respond to a request for comment. The materials highlight concerns about the bill’s unintended consequences and urge legislators to work with companies to reduce the bill’s “harmful effects.” The webpage, first registered last week according to online records, also urges visitors to contact the bill’s author, Sen. Josh Becker, and oppose the legislation. The campaign also includes a contact list for the 16 members of the California Assembly Appropriations Committee, which held a hearing on the bill Wednesday morning in Sacramento. “It is critical that members of the Assembly Appropriations Committee hear about the damaging impact of this bill,” the website said. Democratic Assemblymembers Akilah Weber and Wendy Carrillo, who are both on the Appropriations Committee, told POLITICO they did not receive any of the No to SB 362 material. Other members of the committee didn’t respond to requests for comment. The committee voted to move the bill to “suspense,” meaning that it is still pending approval to move for an Assembly floor vote. Acxiom’s CEO Chad Engelgau posted a link to the No to SB 362 website on his LinkedIn, and said in a follow-up post that neither Acxiom or Interpublic Group own the website or created it. Interpublic Group spokesperson Thomas Cunningham said the company is not involved with the campaign or website. Acxiom spokesperson Erin Tomaski said Engelgau posted the website link because it aligned with his perspective on privacy regulations. “Chad shared the website on his personal LinkedIn profile as part of his long-held advocacy for a national data privacy law. As stated in his LinkedIn post, Chad believes SB 362 is flawed legislation and that more state-level laws are not the answer as they impact all businesses, large and small, nationwide,” Tomaski said in a statement. A new front in the fight for data privacy: CA SB362 (23R), also known as the Delete Act, would allow California residents to make a single request to delete their data that goes to multiple companies. Under California’s current data privacy laws, residents must contact companies like data brokers individually to make such requests. The California bill would be the first in the nation to provide this capability if it becomes law. While some privacy laws have similar elements, like a universal opt-out allowing people to block trackers with a single click, there are no regulations requiring universal data deletion. Filed under: